Many of us participate in workshops, conferences and seminars as part of our home businesses—either as a way of making customer contacts and sales, or as a way of networking, or even as a way of improving our skills and competency. Have you ever thought of hosting your own workshop or event?
Hosting a workshop or a seminar can be a great way to make contacts, present pertinent and interesting material and promote your business. Some individuals are even able to make a decent amount of money on conferences, workshops, classes, and the like. The thing to remember, however, is that these events can take a great deal of planning and organization. Time spent planning a workshop will be time NOT spent on other aspects of your home business.
Give yourself plenty of time to plan a workshop or seminar—it is not uncommon for those who plan conferences or large meetings to start the process over a year and a half out from the conference date. It may not take that long to produce a well-planned smaller seminar—but the more time you give yourself, especially if it is your first one, the better.
You might even consider partnering with another business or person in producing a workshop or seminar—the more interesting “draws” you have the more individuals you will be able to attract. Make sure to put plenty of planning into how you can maximize your exposure and do what is best for your business and how hosting a workshop, seminar, class, etc. will help you to accomplish that. Check for any conflicts or similar events going on in your area as well—the most successful workshops and seminars fill a niche’ and provide something that is not otherwise being provided (duplication can make for a less successful event.)
Also: Turning Specialized Knowledge Into a Home Business
Presenting and Teaching at Workshops and Conferences