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Tween Make-Up Drama

Thank heavens for little girls… who couldn’t give a rip about make-up.

That’s my daughter.

The kid couldn’t be more uninterested in eye shadow, lip gloss or face shimmer.

Thank heavens indeed.

Of course, she’s only six years old, but given that many of the girls in her first grade class have hosted princess parties complete with make-up mini bars, I’d say I’ve got a good thing going.

I hope it lasts until she’s 25. Okay, maybe 23.

Personally, I don’t think first graders, tweens or teens need to be painting their faces to look “pretty.” What’s wrong with what you were given at birth?

For the record, I’m not steering the bandwagon filled with so-called childhood experts, who claim blush, lipstick, and mascara use in young girls, helps fan the flames of self-worth issues. I simply don’t think any kid should be putting foreign items on their face, save for maybe sunscreen.

Apparently, Walmart doesn’t agree.

The discount retailer just unveiled a new tween make-up line called “Geo-Girl.” The new collection of cosmetics is designed to entice tech savvy youngsters. With text-friendly names like S.W.A.K or Sealed with a Kiss Lip Treatment and T2G or Time to Go Cleanser, the mega-giant discount chain hopes “Geo-Girl” will fill the void left by Mary Kate and Ashley Olsen’s defunct beauty goods line.

Naturally, as soon as news broke that Walmart was targeting 8 to 12 year olds for a new make-up collection, the “experts” came out in full force.

“We are raising another generation of girls who kind of measure their self-worth based on what’s on the outside,” Dr. Logan Levkoff, author of the book “Third Base Ain’t What it Used to Be” recently said on ABC’s “Good Morning America.”

Levkoff went on to say that parents need to exercise good judgment when it comes to allowing girls as young as eight to wear make-up outside of the house.

“Parents should be talking about makeup and parents are entitled to be parents and if your daughters want to wear makeup you can say no,” Levkoff said. “We don’t just have to befriend our kids, but we also have to explain why. Because you are beautiful and it’s really not what’s outside that’s beautiful and there’s plenty of time for you to explain all of these things.”

Other experts claim that make-up can be addictive and the pursuit to look perfect can cause real damage to a growing girl, especially in today’s society.

One of them didn’t mince words, calling the use of make-up by young girls the first step to “an erosion of self esteem.”

Aren’t you glad you have boys?

Related Articles:

How Young is Too Young for Make-Up

Would You Send Your Son to a Spa?

Hair Raising Dilemma: Who Calls the Shots in Your Family?

Parents Who Approve of Wax Jobs for 8-Year-Olds

Would You Allow Your Teen Daughter to Get a Bikini Wax?

A Mother’s View from the Pool-Bikinis on Babies?

Would You Allow Your Teen to Do This?

Was This Mom Too Harsh?

This entry was posted in Dealing with Phases & Behavior by Michele Cheplic. Bookmark the permalink.

About Michele Cheplic

Michele Cheplic was born and raised in Hilo, Hawaii, but now lives in Wisconsin. Michele graduated from the University of Wisconsin-Madison with a degree in Journalism. She spent the next ten years as a television anchor and reporter at various stations throughout the country (from the CBS affiliate in Honolulu to the NBC affiliate in Green Bay). She has won numerous honors including an Emmy Award and multiple Edward R. Murrow awards honoring outstanding achievements in broadcast journalism. In addition, she has received awards from the Aircraft Owners and Pilots Association for her reports on air travel and the Wisconsin Education Association Council for her stories on education. Michele has since left television to concentrate on being a mom and freelance writer.